Planet CRM did not come from a software company imagining how agencies work. It came from Planet — a creative marketing agency in New Cairo that lived every problem before writing a line to solve it.
Planet began as a small group of designers, writers and marketers who kept working together on the same kind of job — the ones where the client knew something was wrong, but not exactly what. Instead of carrying on separately, they built a studio for that work.
Today Planet is a creative marketing agency in New Cairo, working with companies across Egypt and the region, covering eight areas in-house: strategy, branding, social media, campaigns, video and motion, websites, paid ads and marketing consulting. One team, one plan, and one person you can call.
We work with hospitals and clinics, charities, financial companies, restaurants and hotels, travel, real estate and legal services — sectors where customers choose who to trust, so we would rather prove something than shout about it.
Making one great campaign is one thing. Running fifty campaigns for thirty clients in the same month without dropping anything is another. Planet CRM is the sum of both.
Brief, idea, writing, design and editing, internal review, client approval, scheduling, publishing, measuring. We have lived that cycle thousands of times, so we built it into the system step by step — with the right states, permissions and notifications at every step.
Paid media is part of our daily work, so the system reads Meta campaigns directly, tracks every client's ad balance and warns before a campaign stops for lack of funds — not after the client calls upset.
Shoot sessions with legs, locations, crews and gear, and post-production tasks through to delivery. The system understands shoot day because our team spends it on location, not at a desk.
Renewals, complaints, monthly reports and statements. Clients rarely leave over one design; they leave over a growing feeling of not being heard — so the client portal is built to make them see, hear and be heard.
Clients paying in EGP, USD and SAR, prepaid balances, partial collections, payroll and month-close. It all used to live in scattered spreadsheets — now it lives in one place that tells the truth.
Creatives need focus, not chasing; recognition, not surveillance. That is why there is “My Day”, rewards and points, a team wall and games — a comfortable team makes better work.
We did not start from a feature list. We started from the questions asked in the office every day that never had one right answer.
“Who approved this design? Did the client sign off or not?”
A content studio with a two-step approval path — internal, then client — and every post with its history and discussion.
“Where was this design uploaded? Slack, Drive or WhatsApp?”
One approvals page that reads designs from every client channel and links them to the caption and publish date.
“How much does this client owe? When did they pay?”
Invoices in each client's agreed currency, partial collections, and a statement printed in one click — and visible in their portal.
“The ad balance ran out and the campaign stopped!”
A live ad balance per client straight from Meta, with alerts before it runs out.
“Who is in today? Who is late?”
Attendance by device and location, leaves and permissions in one tap, and deductions calculated automatically — no arguments.
“I don't know what to start my day with.”
“My Day” tells each person what to do now, what comes next, and what is blocking them.
“That message got lost in the group chat.”
Chats linked to the client and the task, calls and meetings inside the system, and “On Air” push-to-talk for quick words.
“The month is over… did we make money?”
A month-close checklist and a CFO dashboard showing each client's real profitability from actual working hours.
“The team needs to feel like a team.”
An internal wall for posts, congratulations and polls, stars of the day and week, and points redeemed for real rewards.
“The client asks the same question every week.”
A client portal with their content, tasks, campaigns and payments, plus an AI assistant answering from their account data.
To give creative and marketing agencies a system that understands how they work, so their creatives can create and their managers can trust that nothing falls between the cracks.
A region where the most creative work is also the most carefully made, and where Arab agencies stand beside the best in the world in their tools and discipline.
Not slogans on a wall — the same principles the agency works by, and the ones that decided what the system looks like.
Every decision in the system has a reason we can explain. Precision is respect for your team's time and your clients' money.
Software people want to open every morning, not software forced on them. A beautiful interface is not a luxury; it is what makes people actually use it.
Written in Arabic and English from the first draft, so Arabic never reads like a late translation, with Arabic type designed properly.
Serious work does not have to be dull. A light touch in the small details, left out where it does not belong.
Everything on this site runs today inside a real agency. If we cannot prove it, we do not write it.
Your data is yours: export it any time, host it yourself if you want, and even buy the full source code.
Not a single feature in the system was added because it “looks nice in a demo”.
Everything starts from something that actually happened on a workday: an upset client, a lost invoice, someone not knowing what to do.
We build the simplest version that solves it and put it in the team's hands almost the same day.
Twenty-four people use it in their real work — and say what they think without being polite about it.
Every note becomes a change, and every bug becomes a written rule that does not repeat.
Granular permissions, isolated sessions, audit logs and recovery points — before any new feature.
What has worked for us for months, we open to you — with setup, training and data migration.
Brands Planet works with — their accounts, content, approvals and payments are managed daily inside the system, and many follow their work from the client portal.
One team in one place — 24 people across leadership, account management, design, motion, video, photography, content, moderation, finance and administration. All of them work in Planet CRM every day.
The people who wrote the system are the ones who wake up and use it. No third party guessing how you work.
Every module has run for months on real clients, real money and real deadlines.
We do not add what complicates someone's day without adding value. Simplicity is a decision we make daily.
There is a full marketing agency behind us: we know what you need because we need it too.
Clients who follow their work through the Planet portal, and a team that works in it every day.
The biggest change is that we no longer ask “where are we?”. We open the portal and the content and designs are waiting for our approval — approve or comment in one click. The month is clear from day one.
ValueMarketing team
Awaiting client sign-off We used to deal with several parties for each part of our marketing. With Planet and its system we have one place to see the plan, the execution and the invoices together, and that saved us a lot of time.
WesterosManagement
Awaiting client sign-off A restaurant day is long and there is no time to chase messages. The portal tells us exactly what is needed from us, and the statement is ready whenever we ask.
Al ShawwaManagement
Awaiting client sign-off Following our ad campaigns and their balance from the same place we approve content was a leap. No more surprises about a campaign that stopped.
Fly 29Marketing team
Awaiting client sign-off Our service needs careful explanation and every word is reviewed. Commenting on each post in the approval path made review organised instead of lost between calls.
WakeelakFounder
Awaiting client sign-off The best part is that it is genuinely Arabic, not a translation. We send our requests, see who is working on them, and follow along easily from our phones.
Al AshiManagement
Awaiting client sign-off Shoots are organised now: date, place, crew and brief, then the final material waits for our approval. Nothing gets lost between shoot day and publish day.
TerhalContent team
Awaiting client sign-off In healthcare, accuracy matters. We can go back to any post and see who wrote it, who reviewed it and when we approved it. That reassures us.
TadawaMarketing
Awaiting client sign-off I open “My Day” and know what to start with. Review notes are on the design itself, not in twenty messages.
All my clients on one screen: brief, content, invoices and complaints. I stopped searching for things.
Month-close takes an hour instead of two days, and the numbers match on every screen.
Check-in starts by itself when we reach the location. I have never lost a shoot day from my pay.
Following Planet's “proof over promise”: each quote stays marked until its owner approves it in writing.
Tell us about your team, and we’ll prepare a quote and a live demo within one business day.